services.
— services. — services. — services. —From start to finish, we've got your digital marketing covered. We provide support and expertise every step of the way - from ideation and strategy to execution and measurement. Let's navigate the digital landscape together for lasting results.
Social media.
The love for people, aviation and meaningful storytelling brought this group together. We are an international, multidisciplinary team of marketing strategists, visual storytellers and creative minds who help brands find their own voice on social channels. With community at the heart and business in mind, we shape brands' unique presence on social media.
We love authentic storytelling. We create stories that inspire and inform, entertain and engage. Our creative approach runs the full range from concept and copywriting, directing and producing, videography and photography, editing and social media management.
As part of our crew, on board we have enthusiastic humans, social experts who know how to sparkle and steer community dialogue. Among other superpowers, they capture trends, analyze data, and transform it into meaningful insights, and a base for optimizations and empowering decision-makers.
B2B marketing.
We believe in the immense power of storytelling and creating content, that communicates to people in a human way. We craft captivating assets (videos, graphics, photos, copy) that connect with the audience on a deeper level, through a new angle, emotional connection, and relevancy.
We develop and execute proven strategies to generate traffic, boost brand awareness, engage users, and generate valuable leads through Paid Advertising, Social Media Management and Web Optimization – all, while using state-of-the-art technology and tools.
We create exceptional digital experiences with our next-level UX design. We combine creativity with usability to deliver seamless navigation, intuitive interfaces, and visually stunning designs.
Performance Marketing.
Digital Paid Media is undergoing constant transformation, with publishers, platforms, and channels becoming increasingly fragmented. Our mission is to accurately translate airline marketing strategies into the digital paid media landscape by leveraging our understanding of markets, technology, and vendors.
Control, transparency, and independence are key components in defining the right media mix. We believe that businesses should have control over their paid media activities to shape their brand messaging and effectively target their audience. Transparency is crucial, as it allows businesses to make informed decisions and optimize their strategies based on clear reporting and analysis.
Independence ensures the freedom to select the most suitable platforms, channels, and vendors, tailoring the media mix to specific needs and objectives.
Mapping revenue strategies to performance marketing is crucial in the complex airline industry. Unlike other verticals, performance marketing in the airline industry involves multifaceted factors such as load factors, pricing, routes, and incrementality, all of which significantly impact revenue generation.
Through the power of automation, dynamic advertising experiences, and customized machine learning, we leverage an intelligent foundation to create highly individualized targeted campaigns. Automation streamlines processes, allowing us to optimize campaigns, allocate budgets efficiently, and deliver personalized messaging to the right customers at the right time.
Dynamic advertising experiences enable us to tailor our marketing efforts based on real-time data, ensuring relevance and maximizing conversion rates. Customized machine learning algorithms provide invaluable insights and predictive capabilities.
By analyzing vast amounts of data, we can identify patterns, forecast demand, and optimize pricing strategies to drive incremental revenue growth. This adaptive approach allows us to continuously refine marketing campaigns, ensuring optimal performance and responsiveness to market dynamics.
At Oscar Bravo, our digital specialists are here to assist in navigating the cookie-less world while ensuring secure and beneficial use of customer data for paid media campaigns. With expertise in digital marketing and data privacy, we help implement robust data protection measures and leverage first-party data collection methods.
Through consent-driven approaches, contextual targeting, and anonymization techniques, we ensure privacy while delivering personalized advertising experiences. We maximize the effectiveness of paid media campaigns in a secure and privacy-centric manner.